Good morning, rockstar. Welcome to Good Morning, Coulee—the newsletter that knows the Coulee Region is full of quiet magic.
Today on Good Morning, Coulee:
🎉 a northside institution celebrates 90 years…join the party »
🤝 we bring you a featured small business of the week
🍔 looking to try something new? family-friendly “burgers in the park” is worth checking out »
🕰 a look back in time with a historical photo courtesy of our friends at the Murphy Digital Collection
🔥 the weekend’s almost here—are you ready? check the calendar »
Alright—take a deep breath, take a sip of coffee, and when you’re ready, we’ll take on the day together. 👇


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Here’s what I was listening to when I wrote this email. 👇
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Get your name on a sidewalk paver, and help build a new walkway in north La Crosse // WIZM »

How do you eat string cheese?




🌼 Featured Small Business: Cottage Garden Floral
If you’ve ever wandered into Cottage Garden Floral, you already know—it’s not just a flower shop. It’s a place where care, creativity, and community bloom right alongside the roses. 🌸 For over 20 years, co-owners (and longtime friends) Louise Coughlin and Marci Cordes have poured their love of plants and people into this charming little shop. Whether you’re picking up a bouquet “just because,” looking for the perfect plant, or in need of a gift that says it all—this team of talented florists will take great care of you.
Stop by and say hi, or browse their beautiful work online: cottagegardenfloral.com 🌿


🌖 Moon Tunes - Ryan Howe & The Executives @ Riverside Park // Today, 5:30pm-8:00pm // LINK »
🇮🇹 Italian Nights @ Sapori di Sicilia, Winona // Today, 7pm // LINK »
🧵 Makerspace @ La Crescent Community Building // Today, 3pm-5pm // LINK »
🍔 Burgers in the Park @ Davidson Park, Westby // Today, 5pm-7pm // LINK »
💦 Bubble Blast/Bubble Creation Station @ La Crosse Interstate Fair // Today, 2pm-7pm // LINK »
🐝 Bee Kind to Pollinators @ Kane St Community Garden // Tomorrow, 8:30am // LINK »
🥬 Farmers Market @ Burns Park // Tomorrow, 3:30pm // LINK »
🧠 Trivia on the Terrace @ La Crosse Center // Tomorrow, 6pm-8pm // LINK »
🍕 Woodshed Pizza Truck @ Elmaro Vineyard // Saturday, 12:30pm // LINK »



📸: Wisconsin Historical Society W014CAL
Four-panel panoramic view of La Crosse.


THURSDAY, JULY 17
5:30pm // 321 Main St, La Crescent // La Crescent Live – Balkan Blue // FREE
6:00pm // Moxie’s // Quenten Brown // FREE
7:00pm // The Root Note // Open Mic Night // FREE
FRIDAY, JULY 18
5:00pm // Grounded Patio Cafe // Colin Marshall // FREE
5:00pm // The Hatchery Riverside // Joel Fisher // FREE
5:00pm // The Freighthouse Restaurant // Coulee Region Steel Drum Band // FREE
5:30pm // Boot Hill Pub // Remix LITE // FREE
6:30pm // Fox Hollow Golf Course // Allison Sky // FREE
6:30pm // Trempealeau Hotel // Swamp Kings // $5
6:30pm // La Crosse Bierhaus // Pinski Brothers // FREE
7:00pm // The Root Note // Kat and the Hurricane/Toilet Rats/Radium Girls // $8
8:00pm // Alpine Inn // Spunky Bumpkins // FREE
10:00pm // Popcorn Tavern // Bewary, Choke Chain, & Bird Cop // $10
9:30pm // No Name Bar, Winona // Charlieboy, Products Band & Holding Hemlock // $10
SATURDAY, JULY 19
10:00am // Burns Park / Main St Library, La Crosse // Music Fest: Amandans // FREE
1:00pm // 922 Bainbridge St, La Crosse // Aquapolooza – Hillbilly Rocketship // FREE
3:00pm // Lawrence Lake Marina, Brownsville // BT Band // FREE
4:00pm // Smith’s Bike Shop, La Crosse // Fly Casual // FREE
6:00pm // Le Chateau // Douce Ambiance // FREE
6:00pm // Peter’s Biergarten, Winona // Mike Munson // FREE
7:00pm // Cat Daddy’s Bar & Grill, Trempealeau // The Endorphins // FREE
7:00pm // Trempealeau Hotel // Howard & Dave Birthday Bash w/ Reverend Meantooth // $18
7:00pm // Moxie’s // Outta Hand // FREE
8:00pm // Whiskey River Bar and Grill // Something Familiar Band // FREE
9:00pm // Popcorn Tavern // The Homeland Conspiracy & Abaddons End // $5


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Friday is upon us, my friends. I’ll see ya out there. 🔥👋
See you tomorrow morning! ☀️


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